In the Middle Atlas, as well as in the Ziz Valley and in the Rif region, certain canons of beauty have been developed in the Berber culture and not always coinciding with the Arab culture.
Since ancient times, the Berbers take care of their personal grooming with natural products that are within their reach, such as argan oil to take care of their hair softening it; and for the skin, rose water and ghasul (a kind of clay) to give radiance to the skin and henna to color the hair and tattoo hands and feet.
Feminine elegance in Berber women acquires its maximum appeal with other accessories such as tattooing drawings in the form of geometric signs to decorate the face and arms.
The symbolism of these tattoos varies according to the regions, in some cases they serve to distinguish the different tribes, or in others, to show that a girl has reached the age of puberty.
